Fratelli Olive Oil

The Frattali family has been producing olive oil in Italy for generations which are proudly carried on in Australia. Produced with pride and passion from 100% Australian ingredients and packed by Mr Frattali himself in Yea, Victoria it was key that the label reflective of this. The old packaging used a photo image of Mr Fratelli (that he was keen to keep) but they wanted to elevate the Olive Oil and target a higher end market.